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Marketing & Branding Made Easy

A full-service marketing team that specializes in making the marketing and branding process easy for you.

Your Branding Matters

At, we understand what it takes to be successful in the business world. In addition to obtaining the right skills, equipment and supplies for your auto appearance profession, having great marketing materials is a crucial piece for the success of your brand and business. That’s why we launched Rightlook Creative, a full-service marketing team that specializes in making the marketing and branding process easy for you. We focus on educating clients, helping you choose the best marketing solution for your business and working within your budget to attain your marketing goals.

Call For A Free Marketing Services Quote! 800-883-3446

Branding made easy.

Rightlook Creative makes Marketing and Branding easy with:

  • Auto Appearance industry focused Marketing Packages
  • Budget friendly solutions for any stage of your business
  • Start to finish services including design, photography, video, copywriting, apparel and printing.
  • Pricing available up front and discounts for students.
  • No hassle – we take the headache out of having to deal with several different sources, our team is a one-stop-shop for all your Marketing needs.

Marketing Packages

We offer a variety of marketing packages to help get your auto appearance brand off the ground.

Rightlook Platinum Marketing Package
The Platinum Package

Take your branding and business appearance to the next level. A perfect solution for rebranding or improving the look of a business. Package includes everything from the Essentials Package and adds Mirror Hangers, Reminder Stickers and a Vehicle Wrap design. Additional apparel is also included. Custom design options available.

Rightlook Essentials Marketing Package
The Essentials Package

This package includes everything you need to build the foundation for your business and branding. A Custom Logo and Business Cards with coordinating turnkey Website, Brochures, and Coupon Cards are included. An apparel package is also included to give your branding a visual upgrade. Custom design options are available.

Rightlook Start Up Marketing Package
The Start-Up Package

Features a Custom Logo Design and Business Cards to give your business a unique look that will stand out from the competition. Coordinating turnkey Website and Brochure are also included to start building the foundation of your business. In addition, custom design options are available.

Rightlook Basic Marketing Package
The Basics Package

This package features a turnkey Logo, Business Cards, and Website chosen from a pre-designed set of logos and layouts, making this an efficient and budget-friendly option for your marketing needs. All these options are modified with your colors, chosen logo, photos, and information.

Rightlook Apparel Marketing Package
The Apparel Package

The apparel package gives you everything you need to be well-equipped for a day of auto reconditioning or a meeting with potential clients. Includes Polos, T-Shirts, Hats, and Aprons, and everything is accented with your logo and information to communicate your branding identity clearly.

Rightlook Social Media Kick Start Package
Social Media Package

Take your Social Media presence to the next level with our professional photo and video editing packages. The package includes scheduled content posting, photo optimization, and professional video editing. Advanced editing and branding options are also available.

Interested in our marketing packages? Shop our marketing packages online today!

Contact Us For More Info! 800-883-3446

Custom or Turnkey?

We’ve been helping clients in the automotive appearance industry for over 25 years, and we have the tools and skills to help you succeed. Contact us today to discuss your marketing ideas and goals.

Rightlook auto detailing marketing and branding turnkey design

Turnkey Design

Turnkey design options are created from industry focused templates and modified with your logo, copy and colors. We handle the process for you and it’s a great way to showcase your business and services on a budget.

Rightlook auto detailing marketing and branding custom design

Custom Design

Custom design options open the door to more advanced design and technology driven websites and marketing options. Custom design options give you a unique look that stands out from the competition, making a statement with your branding vision.

Popular Marketing Products

Need something a la carte? No worries! We have all sorts of marketing and branding options for your business.

Rightlook Marketing Auto Appearance Custom Logo Design
Logo Design

A logo is the face of your business. It visually represents your brand and conveys the quality and services you provide. A logo can be created from text, an illustration or combination of both. A good logo design can make you stand out against the competition.

Rightlook Marketing Auto Appearance Custom Business Card Design
Business Cards

Business Cards are often the first impression a client gets from you. A well designed and organized business card will set you apart from your competition. It is also a great and easy way to get your important information to a potential client.

Rightlook Marketing Auto Appearance Custom Brochure Design
Tri-Fold Brochures

A brochure is an easy way to get your information into the hands of potential clients. Use them as handouts, counter cards or leave behinds for clients. A brochure lists your products, services and important information about you, your certifications and business.

Rightlook Marketing Auto Appearance Custom Mini Menu Design
Service Mini Menus

A services mini-menu is a great leave behind item for clients. It is small enough to fit in a glove compartment or center console. It lists the details of your services and is an easy way for a client to keep track of you and your automotive appearance products and services.

Rightlook Marketing Auto Appearance Custom Website Design

A website is your validation as a legitimate business establishment. It lists your products, services, specials and company information that clients are looking for. A good website will also generate new leads and clients with a contact form unique to your business.

Rightlook Marketing Auto Appearance Custom Apparel

Bring your branding to your wardrobe. By adding your logo to shirts, hats and other apparel you set yourself apart from the competition and add a professional image to your business. First impression is important, and your look defines you and your business.

Rightlook Marketing Auto Appearance Custom Coupon Cards
Coupon Cards

Coupon cards are an inexpensive and effective way to get discounts and deals into the hands of clients. Use as handouts to new clients or as referral cards to existing clients. A small card with a good deal can go a long way in attracting new clients.

Rightlook Marketing Auto Appearance Custom Mirror Hangers
Mirror Hangers

Mirror Hangers are a simple leave behind item that hangs from your customers rear view mirror. Include your company information and a tear off coupon for their next service. An easy way to advertise your services to potential new clients that see the hanger in a recently serviced vehicle.

Rightlook Marketing Auto Appearance Static Cling Reminder Stickers
Reminder Stickers

Static Cling Reminder Stickers are an easy way to remind clients when their next service is due. Cling stickers are made of vinyl for easy application and removal from a vehicle’s windshield.

Rightlook Marketing Auto Appearance Vehicle Wrap Design
Wrap Design

Make a visual statement with a custom wrapped vehicle. A vinyl wrapped vehicle with your branding and services is a great way to showcase your business. It adds a professional look and brings your business image and branding to the next level.

Rightlook Marketing Auto Appearance Invoice Forms
Invoice Forms

We can design and print any type of business forms you need. Whether you need invoices, sales orders, purchase orders, statements or bill of lading, we can create a custom design and print forms no matter what the size or quantity. We can print black and white or full-color, complete with your business information and logo.

Rightlook Marketing Auto Appearance A-Frame Sign and More
Other Items

There are several other marketing products we offer that can help you promote and grow your business. We work with clients to give them the best products and for their unique needs. We have an extensive library of automotive appearance images and collateral we pull from to give you the edge over your competition.

We're here to help get you started.

Give us a call! 800-883-3446

Rightlook Customer Support Agent

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Advanced Auto Detailing Training

Day 1: Intro to Auto Detailing

On the first day, you’ll be introduced to the basics of auto detailing and become familiar with the chemicals, equipment, and processes you will use throughout the course. Having a deep understanding of auto detailing chemicals will guarantee you provide exceptional results and never harm a customer’s vehicle.

Every detailing job starts with a vehicle inspection. You’ll learn specific techniques for evaluating a customer’s vehicle, offering essential services, and taking advantage of opportunities for upselling and cross-selling to build the invoice and offer a comprehensive detailing service.

Day 2: Prep Wash, Engine, and Interior Detailing

Prep Wash
Learn everything about the initial washing of a vehicle to ensure superior results when completing a full auto detail. Proper preparation is an essential detailing skill, and this process includes in-depth, hands-on instruction and practice in prep washing, detailing clay, cleaning tires and rims, and more.

Engine Detailing
Professional detailers must know how to clean engines properly to provide a complete detailing service. In this hands-on training, you will learn the proper techniques of engine detailing and beautification to make sure your customer vehicles look great under the hood.

Interior Detailing
Interior detailing includes step-by-step instruction and practice in the use of hot water extractors used to clean carpets and the fabric of vehicle interiors. This also includes instruction in cleaning and dressing of vinyl, leather and all the proper methods and supplies used to clean and restore interiors to like new condition.

Day 3: Exterior Detailing

During this hands-on exterior detailing training, you will become an expert in paint rejuvenation, polishing, compounding, and applying gloss-enhancing protective wax and paint sealants. Exterior detailing is one of the most intimidating yet crucial parts of a professional detail. You will learn the proper processes and tips, tricks, and secrets to making vehicles stand tall.

Day 4: Paint Correction

Learn advanced paint correction techniques and processes for fully enhancing and restoring a paint finish to a better than new condition. Paint correction experts are in high demand, and having this skill will separate your business from the average car detailer. A proper paint correction is necessary before applying professional ceramic paint coatings such as R1 Coating. This hands-on training is essential, so we spend an entire day to make sure you leave confident in your new advanced paint-correcting skills.

Day 5: Ceramic Coating, Review, Wrap Up, Graduation

Ceramic Coating Application
Today the hot, high-margin service is the application of Nano Ceramic Coatings! In this training, you will learn the proper techniques to fully protect a vehicle’s finish with the 9H hardness of the R1 Nano Ceramic Coating line. You will stand back and look in amazement at the transformation you created after the finishing touch of applying R1 Coatings to your training vehicle.

Review, Wrap Up, Graduation Celebration
You did it! After five days of intensive hands-on training and learning, you are now Certified! You took the initiative, and you understand that knowledge is key to your success! You are ready to embark on your new business or career! Cheers to your future!


Window Tinting Course

Day 1: Intro To Window Tinting

You’ll begin with an introduction to the basics of window tint and become familiar with the materials, equipment, and processes you will use throughout the 3-day window tinting training course. Knowing the proper terminology so you present yourself as the expert to your customers as well as understanding the tools and techniques will guarantee you provide exceptional results and never harm a customer’s vehicle.

Best Business Practices
Understanding how to price and sell your window tinting services is crucial for customer acquisition. You’ll combine that knowledge and learn how to work efficiently so you understand what it takes for your business to be profitable.

Vehicle & Material Prep
You’ll learn how to remove old existing tint and prep windows for new film installation. From there, you’ll get experience using a plotter and plotter software to cut material to fit the vehicle. We also teach and practice the art of freehand cutting the film so you are familiar with both methods.

Shrinking & Installation
Learn to properly shrink the window tint film and get the correct fit to the windows. You, your instructor, and your classmates will get multiple repetitions in this area to maximize your hands-on practice time and knowledge of tips & tricks to use during installation.

Day 2: Window Tint Installation

Hands-on window tinting experience continues as you and your instructor practice on a variety of window sizes and shapes. Installation of side windows, both front and rear, typically make up the bulk of day two’s practice surfaces. You’ll also get lots of repetitions on the difficult large rear window as you perfect your technique and gain experience working with the tools needed for proper window tint installation.

Day 3: Troubleshooting, Maintenance, & Graduation

Troubleshooting & Maintenance
In addition to finishing the side window installation and learning how to install a bonus sun visor on the front windshield, you’ll move on to troubleshooting. Learn how to identify and correct areas that may result in peeling or bubbling as well as how to avoid fading and discoloration.

Review & Graduation Celebration
Congrats! You are now Certified in Window Tinting! All your hands-on window tinting training and knowledge gained here have you well on your way! Cheers to your future new business or career!


Paint Protection Film Course

Day 1: Intro To Paint Protection Film

On the first day, you’ll be introduced to the basics of paint protection film and become familiar with the materials, equipment, and processes you will use throughout the 2-day PPF training course. You’ll also gain an understanding of the business side of paint protection film.

Understanding Concepts
You’ll start by learning the concepts of how paint protection film is applied to the vehicle. Identification of impact points such as mirrors, hoods, bumpers, etc. as well as learning how application of PPF differs in each area. Both wraparound & bikini cut methods of installation are taught in class. You will also work with a plotter and plotter software so you are familiar on how to operate that equipment as well.

Business Operation & Selling
Once you have the foundation of knowledge on paint protection film you will move on to understanding how to price your service and make money on your installation jobs. You’ll learn how to adjust your pricing based on considerations such as the customer’s vehicle, film cost, installation time & more. You’ll also learn to integrate additional services such as detail, paint correction, ceramic coating, etc. in your selling process to upsell & cross-sell and increase your revenue per job.

Material Prep & Trimming
Understanding how to prep your paint protection film is a key component of being able to work efficiently during your install. Measuring and laying the film to the fit of the car, properly scoring the film for a clean install and understanding the stretch ratios of the film for vehicle sizing are all crucial parts of the install taught on day 1.

Day 2: Paint Protection Film Installation, Troubleshooting & Graduation

Your hands-on installation of paint protection film continues as you pick up where you left off. Typically, on day 2, you will work on installing the film to larger panels and tricky areas of your in-class vehicle.

Troubleshooting & Maintenance
You’ll work with your instructor and classmates to identify any issues and correcting them especially in tricky areas such as mirrors, door handles, jambs and more. After making sure the paint protection film is installed properly in all areas you’ll learn how to educate your clients on PPF maintenance, giving you another area to potentially upsell your clients.

Review & Graduation Celebration
Congrats! You are now Certified in Paint Protection Film! With the hands-on paint protection film training and knowledge you’ve gained during your 2-day course you’re well on your way! Cheers to your future new business or career!